Tag: Reebok

Others, Tech

Amazon ventures further into AR shopping with ‘Virtual Try-On for Shoes’

June 9, 2022

Via: Charged

Amazon has made a moved further into the augmented reality (AR) space as part of a strategy to appeal more to ‘sneaker heads’. The company’s new feature ‘Virtual Try-On For Shoes’ will allow shoppers to visualise how a pair of […]

News & Trends

Adidas Selling Reebok for $2.47 Billion

August 13, 2021

Via: RIS News

Adidas is selling Reebok to Authentic Brands Group (ABG) for $2.47 billion. The apparel and footwear company purchased the Reebok brand for $3.8 billion in 2006, and it accounted for 7% of Adidas’ total sales in 2020. The sale has […]

Customer Experience, Loyalty Programs

Reebok kicks up 1st loyalty program

April 3, 2019

Via: Retail Dive

A digital strategy is likely needed at Reebok as the brand tries to compete with Nike, which is banking heavily on a digital future. In the company’s second-quarter earnings results, Nike’s CFO Andrew Campion said the retailer saw the potential […]