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Category: Others


Others, Tech

JC Penney rings in holiday proposal season with AR ad driving virtual try-ons

November 22, 2019

Via: Retail Dive

J.C. Penney’s AR-powered effort is well-timed just ahead of the peak holiday shopping week. Nearly one-fifth of wedding proposals occur in December, according to data cited by the retailer, so positioning the mobile ad campaign around Thanksgiving could serve as […]


Others, Tech

Tommy Hilfiger to transition design process to digital

November 8, 2019

Via: Retail Dive

Hilfiger’s move toward digital design could give it an edge in an apparel market that’s been plagued by slumping sales and bankruptcy filings. The brand is putting considerable resources behind its broader digital shift, after opting to close two prominent […]


Others, Tech

CVS and UPS Make First Prescription Medicine Delivery Via Drone

November 7, 2019

Via: Retail Info Systems News

UPS has officially made its first dollar delivering prescription drugs to CVS customers’ doorsteps via commercial drones. UPS’ subsidiary UPS Flight Forward (UPSFF) and CVS Pharmacy completed their first “revenue-generating” drone delivery of a medical prescription from a CVS pharmacy […]


Others, Retail Trends, Tech

AR tops list of tech that makes users view a brand as innovative, study says

November 4, 2019

Via: Retail Dive

Cutting-edge technology may boost perceptions of brand innovation and help to boost sales, but only among a small group of consumers, Diffusion’s study indicates. When prioritizing which technologies deserve investment, brands may see the greatest effect from AR, which overlays […]


Others, Retail Trends, Tech

Three Black Friday marketing automation workflows that create lifelong customers

November 1, 2019

Via: Retail Dive

Black Friday is just around the corner, and that means you’re about to be very very busy. Anything you can automate to make the process smoother is going to save your precious minutes for more critical fires to be put […]


Others, Tech

Voice-enabled purchasing on the rise

October 24, 2019

Via: Retail Dive

The report suggests that voice-activated and voice-enabled devices will play a growing role in e-commerce. Last year, an eMarketer report predicted that voice commerce through smart speakers would reach $2.1 billion in 2018, and 74.2 million U.S. consumers were expected […]


Others, Tech

Walmart relaunches online toy ‘lab’

October 16, 2019

Via: Retail Dive

With the big box version of Toys R Us gone, the fight among the big players for holiday toy market share is heating up this season. This year so far Walmart has announced a 25% increase in toy exclusives in […]


Customer Engagement, Customer Experience, Others, Tech

Michael Kors doubles active users with Facebook Messenger tie-in

October 11, 2019

Via: Retail Dive

Michael Kors boosted engagement with its Messenger campaign that offered the opportunity to meet the designer and Gigi Hadid, although the sweepstakes was most accessible to people in the New York metropolitan area. Facebook said a winner flew herself from […]


Others, Tech

Amazon to launch smart home inventory sensors

September 27, 2019

Via: Retail Dive

Dash Replenishment continues to grow, with Amazon focusing on reducing a barrier to using many “smart” items: not having the necessary refills ready when the item beeps or flashes to ask for them. Dash Buttons, which allowed customers to purchase […]


Others, Tech

McDonald’s Acquires Voice Technology Startup to Supercharge Ordering

September 11, 2019

Via: Retail Info Systems News

McDonald’s has entered into an agreement to acquire Apprente, an early stage leader in voice-based, conversational technology. The agreement marks a bold step for the massive fast food chain as it continues to advance employee and customer facing innovations while […]