Category: Others

September 11, 2019

McDonald’s has entered into an agreement to acquire Apprente, an early stage leader in voice-based, conversational technology. The agreement marks a bold step for the massive fast food chain as it continues to advance employee and customer facing innovations while […]

August 20, 2019

If you are in the market for newborn apparel, you may hop online or on an app to buy from a national retailer like BuyBuy Baby. Or, you could visit one of its 126 brick-and-mortar stores. However, if you want […]

August 7, 2019

Nike’s acquisition of Celect is the latest sign that the sports apparel giant seeks to boost DTC sales among a variety of distribution channels, including its mobile app and website. The tech-driven drop strategy of selling exclusive, limited-edition items has […]

August 2, 2019

The goal of equipping robots with 5G, according to Badger Technologies CEO Tim Rowland, is to make operations more efficient and consistent and to improve customer service. “By alleviating in-store connectivity and processing constraints with 5G, Badger’s multi-purpose robots can […]

July 10, 2019

EMarketer’s revised forecast of smart speaker shopping indicates that U.S. consumers are gradually growing more comfortable with the idea of using voice commands to research products and make direct purchases. Smart speakers are most effective at marketing digital goods like […]

July 2, 2019

NRF’s research suggests that consumers are starting to adopt retailer’s technological innovations, including self-checkout, mobile payments and BOPIS. However, retailers still have a way to go before achieving greater satisfaction among customers. In addition to improving features and review searches […]

June 20, 2019

In April, employees of Stop & Shop, a grocery chain in New England, went on strike for eleven days. However, there was one notable exception. Marty, Shop & Shop’s newest employee, continued his work in the stores’ aisles. Marty is […]

June 19, 2019

Google’s new mobile formats aim to make its advertising more valuable for consumers by letting them engage with brands’ products on the mobile web in more immersive ways, a vital move for Google’s ad growth amid greater competition from popular […]

June 17, 2019

Allowing outside developers onto Amazon’s platform is yet another step in the company’s efforts to captivate a younger market. The company introduced the Amazon Echo Dot for children, complete with a suite of kid-focused content, apps and skills, in April […]

June 10, 2019

Mountain Hardwear’s app was designed for outdoor enthusiasts who have shopped for gear online and wondered, “How big is that?” While other shopping apps may put apparel on various models, shoppers must feel confident the gear sold by Mountain Hardwear […]