Category: E-commerce

October 18, 2019

Amazon was third among the movers on Interbrands top 100 list and represented the largest increase in brand value, with a bump worth $24.5 billion. That is more than the entire brand value of Pepsi (No. 24 on the list) […]

October 15, 2019

Amazon Prime Day started just five years ago, but is already a record-breaking sales event for the ecommerce platform. This year, Amazon sold more than 175 million products worth $7.16 billion on Prime Day, up 71% from 100 million products […]

October 15, 2019

Far from sailing the open seas or commandeering online media, the latest pirates are plundering American doorsteps. Porch pirates are thieves that steal packages from shopper’s doorsteps or porches. The concept is not new, but the rise in ecommerce, and […]

October 8, 2019

Running an internet business is one thing, but taking on the “brick and mortar” world, however, is a whole other ballpark. If you’re an ecommerce business owner who is moving to the big leagues with an establishment of your own […]

October 1, 2019

Instagram’s test of an in-app reminder feature for new merchandise comes as brands, especially in fashion and beauty, use product drops to build excitement for limited-edition items. The reminders can help brands drive direct sales after promoting their product drops […]

September 30, 2019

Last fall, as Virginia’s state economic development agency pitched a plan to legislators for Amazon to place a second headquarters in the state, officials highlighted risks that could derail the project. Second on the list, in a presentation made by […]

September 25, 2019

Though off-price retailers like Marshalls have performed relatively better than their department store counterparts in the past, the retailer had been eyeing e-commerce as a way to further drive growth for some time now. The move appears to be an […]

September 24, 2019

In a world full of Millennials and Gen Z customers looking for new products, Pinterest is the way to go. The social platform consists almost entirely of pictures, making it easy to scroll through and keep entertained with something new […]

September 23, 2019

Sailthru’s RPI ranking indicates the Sephora is the brand to emulate when it comes to personalizing the user experience, especially on mobile platforms. The study found that the top 25 brands were effective mobile marketers, separating them from the pack […]

September 12, 2019

Amazon has already seen some hiccups in its promise of next-day delivery. Many customers complained of later-than-expected shipping times during Prime Day this summer, an early test of the retailer’s delivery promises. But Amazon has learned a lot from Prime […]