Category: Customer Engagement

January 30, 2023

Sheetz is reviewing its “smile policy” that forbids associates from having “missing, broken, or badly discolored teeth (unrelated to a disability)” following an exposé by Business Insider. Sheetz’s spokesperson Nick Ruffner told the Philadelphia Inquirer, “Throughout our history to date […]

January 25, 2023

Walmart last week unveiled a new program, Walmart Business, to serve the needs of small and medium-size businesses (SMBs) and nonprofit organizations. The retailing giant has launched a new website featuring the products that its business customers need at the […]

January 23, 2023

There’s been quite a bit of hype about the metaverse — it’s the next big thing, it will transform how companies engage with customers and it will alter the way we do business. The metaverse simply integrates the physical and […]

January 23, 2023

2022 was a wild year for retail, with the impact of pressures like inflation largely halting the growth some direct-to-consumer and digitally native brands saw throughout the COVID-19 pandemic. 2023 is starting off to be an equally intense year for […]

January 20, 2023

In today’s crowded ecommerce landscape, retailers are striving to set themselves apart in any way they can – and being as inclusive as possible is a crucial part of that, with disabled consumers accounting for around £274 billion of retail […]

January 18, 2023

A survey from Emarsys finds retailers failing to align with consumers when it comes to when, how and what they want to hear. When it comes to frequency, the survey found 61 percent of retailers surveyed believe that their customers […]

January 17, 2023

US ecommerce giant Amazon has topped a survey which asked shoppers about their spending habits from Retail Week. Both UK grocers Tesco and Asda both followed with Aldi bringing up 4th place. The discount grocer overtook Morrisons to enter the […]

January 17, 2023

Ecommerce success has always been determined by how well an organization understands and meets its customers’ needs, and 2023 will be no different. The only contrasting aspect will be consumer expectations around customer support. In today’s world, customer support is […]

January 13, 2023

Lowe’s is bringing all of its One Roof Media Network ad sales and operations in-house. The home improvement retailer yesterday said that the move, effective Jan. 31, will allow it to control all elements of its relationship with advertisers and […]

January 11, 2023

The beauty of the retail industry today is the number of options for brands to connect with customers. Some may argue there are too many options. Brands once had the challenge of getting customers to walk through their large store […]

January 9, 2023

We surveyed over 8,000 global consumers across four regions to find out what’s on their minds. As consumers continue to evolve the way they shop, retailers are pressed to increase agility to innovate faster and meet increasingly complex omnichannel demands. […]

January 3, 2023

Despite rumblings of consumer fatigue, Insider Intelligence research indicates that U.S. subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 billion in 2022 to a projected $43.13 billion in 2024. The firm points […]

December 29, 2022

Within the last 10 years, the retail industry has experienced an unprecedented digital transformation, further supercharged by the pandemic. In fact, since the pandemic began in 2020, e-commerce has grown two to five times faster than years previous, and in […]

December 29, 2022

Retail is one of the largest sectors in the world, with a retail sales forecast of $30.3 trillion in 2023. In a market so large and competitive, businesses compete to stand out to deliver bigger and better. The question that […]

December 28, 2022

To create an ideal customer experience, retailers need to look at the entire purchasing process — from browsing and checkout through to delivery and returns. Every interaction with a brand is pivotal in developing a repeat (or better yet, lifelong) […]

December 27, 2022

Retail companies looking to digitally transform don’t need to fix what isn’t broken. Instead, these brands need to meet customers where they already are and adhere to their communication preferences — which currently, perhaps surprisingly, points to voice. Vonage’s latest […]

December 15, 2022

Seventy-one percent of Gen Z consumers like when brands make mental health a part of their marketing, according to the American Psychological Association (APA). Whether it’s hosting a concert where the proceeds go to mental health awareness or building an […]

December 14, 2022

Lids has adapted its LidsHatDrop.com online concept of selling limited-edition goods into a brick-and-mortar store, returning to the 29-year-old company’s roots in brick-and-mortar retail. The retailer’s new store in the Queens, N.Y. neighborhood of Jamaica, an area known for its […]

December 14, 2022

The influencer marketing industry has been a bull over the last decade and it shows no sign of slowing down in 2023. A new study from influencer marketplace Collabstr found 2023 to be a promising year for influencer marketing, with […]

December 7, 2022

Email marketing is the process of sending targeted, personalized emails to your customers and prospects to build relationships and drive sales. When done correctly, email marketing can be an extremely effective way to grow your business. Email can be used […]