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Category: Customer Engagement


Customer Engagement, Customer Experience

Show your warts! Customers buy more, stay loyal when they know the downside

March 6, 2020

Via: Customer Experience News & Trends

Go ahead, take the warts-and-all approach to winning and keeping customers. Researchers say it’s the better way. Instead of only promoting the great things about your products and services – and we know there are many – let customers know […]


Customer Engagement, Customer Experience

Luxury brands are piling marketing budgets into social media to reach Gen Z

February 27, 2020

Via: Charged

Luxury brands and further increasing turning to digital channels like social media to power their marketing campaigns. According to a new study from Gartner examining brands benchmarked in the 2019 Luxury Index, the number of paid social media impressions jumped […]


Customer Engagement, Customer Experience

4 reasons customers leave – and how to keep them with you

February 14, 2020

Via: Customer Experience News & Trends

What’s worse than losing customers? Not knowing why they left. If only you knew there were problems earlier – or knew exactly when they stopped doing business with your company – you could probably reverse course. Right the wrong. Make […]


Customer Engagement, Customer Experience, E-payment & Data Security, Tech

The Buy-Now-Pay-Later Option That Consumers Are Raving About

January 2, 2020

Via: Independent Retailer

More and more retailers are allowing customers to pay for products in installments, with big players such as H&M, ASOS and Topshop having the service readily available for shoppers. Research from Splitit, a global installment payment solution provider, found that […]


Customer Engagement, Customer Experience

The Era of the Digital Reflex

December 26, 2019

Via: Independent Retailer

From the minute customers walk through your doors to the moment they leave, they are utilizing their phones. Whether the customer is on a phone call, scrolling through or posting on social media, or taking pictures with their friends, the […]


Customer Engagement, Customer Experience

4 ways to crank up customer engagement

December 20, 2019

Via: Customer Experience News & Trends

The first customer experience is a lot like a first date. You got them interested enough to say yes. But your work isn’t done. You’ll need to do more to keep them engaged – and agreeable to more dates! For […]


Customer Engagement, Customer Experience

Amazon expands its free return policy

December 19, 2019

Via: Retail Dive

Amazon’s attempt to position itself as an environmentally sustainable option for consumers comes after the online retail giant has faced criticism over how its operations may be harmful to the environment and potentially put workers and everyday citizens at risk. […]


Customer Engagement, Customer Experience, E-commerce, Retail Types

Kohl’s Makes Last-Minute Holiday Push with Stores Open Around the Clock Till Christmas

December 11, 2019

Via: Retail Info Systems News

Kohl’s is making last-minute shopping easy for customers by offering free, in-store pick up within two hours on most eligible purchases made on its website and mobile app through Christmas Eve, with most orders ready within one hour. In addition, […]


Customer Engagement, Customer Experience, Retail Trends

Macy’s launches SoGifted shop to highlight female entrepreneurs

December 6, 2019

Via: Retail Dive

Macy’s is leveraging its investment in b8ta with the SoGifted launch. The retailer was one of multiple investors that made up a Series C funding round totaling $50 million. Back in October, the startup also announced that it was transitioning […]


Customer Engagement, Customer Experience

4 ways to build rapport with new customers

December 6, 2019

Via: Customer Experience News & Trends

Anyone who touches the customer experience can drive loyalty with one powerful skill: rapport-building. When you can build and maintain rapport with customers, you ensure they’ll come back, buy more and possibly send other customers to you because of basic […]