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Category: Loyalty Programs


Customer Experience, Loyalty Programs

3 ways to build customer trust in the new year

December 24, 2020

Via: Customer Experience News & Trends

One more casualty of 2020: Customer trust. Customers don’t trust companies the way they used to. Here’s why it’s important to win back their trust – plus how to do it. The “trust” factor dropped 10 points in the Forrester […]


Customer Experience, Loyalty Programs

How is Nike excelling at driving loyalty with digital?

December 21, 2020

Via: RetailWire

Nike on Friday reported its third straight quarter of online growth of approximately 80 percent. But the bigger long-term benefit is expected to come from enhanced digital engagement that has added more than 70 million new members globally since the […]


Customer Engagement, Customer Experience, Loyalty Programs

How to Boost Retail Brand Loyalty With a Mobile App

December 4, 2020

Via: Retail TouchPoints

82% of companies agree that retaining a customer is cheaper than acquiring a new one. In fact, the acquisition is 5 times more expensive than retention. Having these two numbers in mind (and knowing that 80% of your actual profits […]


Customer Experience, E-commerce, Loyalty Programs, Retail Types

Will ending minimum purchases turn Walmart+ into a serious Amazon Prime rival?

December 2, 2020

Via: RetailWire

Walmart announced that members of its Walmart+ subscription plan will no longer be required to make a $35 minimum purchase to qualify for free next-day and two-day shipping on online orders. “Customers have been clear — they want this benefit,” […]


Customer Experience, Loyalty Programs

Walgreens reinvents its loyalty program, launches 30-minute pickup service

November 20, 2020

Via: RetailWire

Walgreens announced a complete reinvention of its customer loyalty program yesterday. What that means for its business remains to be seen, but it’s clear that the drugstore giant doesn’t plan to just sit by as Amazon.com and others vie for […]


Customer Experience, Loyalty Programs

Target And Ulta Team Up To Service Their Over 100 Million Loyalty Members And Gain New Customers

November 11, 2020

Via: Forbes

Target TGT +0.7% and Ulta Beauty’s strategic partnership, which was announced simultaneously by both companies in a joint press release, will benefit each company significantly. The agreement, which did not specify a length of time for the partnership, will include […]


Customer Experience, Loyalty Programs

Wayfair launches branded credit cards

September 15, 2020

Via: Retail Dive

As many retailers have taken a financial hit during the COVID-19 pandemic, Wayfair has managed to turn its losses around. In February, the retailer disclosed a net loss of $330.2 million, up from $143.8 million the year prior, and laid […]


Customer Experience, Loyalty Programs

How Public Relations Campaigns Can Benefit Brick-and-Mortar Retailers

August 13, 2020

Via: Independent Retailer

In some ways, public relations campaigns have largely become the realm of individuals and online-only businesses. In a crowded digital world, it makes sense that public relations campaigns would need to be utilized to help people and businesses differentiate themselves […]


Customer Experience, E-commerce, Loyalty Programs, Retail Types

Fashion brands team up for flash sales event

August 6, 2020

Via: Retail Dive

Every unit item sold through the site has a $5 consumer donation attached to it, with all of the proceeds donated directly to Baby2Baby and Know Your Rights Camp. The BestKeptSecret team and its sponsors will match all donations, per […]


Customer Engagement, Customer Experience, Loyalty Programs

How Retailers Can Stay Connected with Customers in Lockdown

July 30, 2020

Via: Independent Retailer

With COVID-19 and lockdowns around the world, retailers are being hit harder than other business owners. Whether your store is closed due to mandates or lack of foot traffic, you need to adjust your strategy going forward. Customers are more […]