Category: Editorial


How to Quickly and Efficiently Increase Your Sales

August 12, 2020

Via: Laura Brenen

There are many ingredients that go into a successful selling strategy. But it ultimately all comes down to knowing who your ideal customers are and what they truly care about. As you correctly understand your buyers’ current needs, you will […]


How Shopping Behavior Is Transforming During the COVID-19 Pandemic

July 15, 2020

Via: Rachel Oldford

Many industries have been affected by the COVID-19 pandemic, whose effects are estimated to propagate in the entire decade. It’s a key moment in the history of the modern era when people are beginning to understand the reality of a […]


Craft Captivating Sales Pitches in 3 Steps

June 16, 2020

Via: Tailynn Gable

Many sales pitches are won (or lost!) instantly. This sales presentation tells a brief story about your product, service, or idea in order to capture your prospect’s attention and convince this target that your offering is worth the investment. Put […]


Fashion and Retail—What Will the Future Hold?

May 11, 2020

Via: Natalie Dunn

In the midst of the Covid-19 pandemic, department stores everywhere are struggling to survive. Since most of them were already losing ground to new digital rivals, they are expected to come out of the crisis on even weaker positions in […]


COVID-19 Pandemic Reshaping Retail

April 10, 2020

Via: Natalie Dunn

As the COVID-19 pandemic has spread from China to Italy, the US, Spain and beyond, it has also affected retailers and businesses across the world. Their first hurdle: closing down brick-and-mortar stores. Yet in such uncertain times, other fears have […]


The New Retail Paradigm

March 11, 2020

Via: Sofia Allende

With the advent of new technologies and trends, the retail industry has undergone massive transformations over the last decade. Today’s retail paradigm is built on a digital foundation—consumers have an entirely new set of behaviors and expectations in regards to […]


New Retail Opportunities in 2020

February 12, 2020

Via: Michael Boyd

Despite last year’s good results, the 2020 outlook for the retail sector is less favorable, especially in the USA. Experts say that uneven performances are to be expected from companies this year, due to intense competition, especially in the mature […]


Holiday Sales Up, Retail Stocks Down

January 10, 2020

Via: Kelly Redmond

The beginning of 2020 finds the retail industry riding the wave of changes brought by the last decade. The economic recession of 2008 transformed the world of retail everywhere and made US consumers join a wider trend toward moderation in […]


Top e-commerce trends for 2020. Adapt, engage, stay ahead

December 17, 2019

Via: Natalie Dunn

With new technologies emerging, marketers have no choice but to adapt. Those who want to stay ahead of the game should keep an eye on how markets change. Wondering what’s coming next year? Discover below the most important e-commerce trends […]


Visual Search in E-Commerce: How to Stay Ahead of the Game in 2020

November 16, 2019

Via: Natalie Dunn

One of the latest trends in e-commerce is the implementation of visual search and trust me on this one: you don’t want to be the business manager who ignores it. Nowadays, customers are increasingly relying on social media platforms like […]