Category: Customer Experience

Customer Engagement, Customer Experience

Retail marketers invest in livestreams to establish shopping’s ‘next normal’

January 22, 2021

Via: Retail Dive

Millions of Americans watch live videos or shop on their smartphones every day, and more frequently over the past year, they’re doing both simultaneously as marketers experiment with shoppable livestreams. The ready availability of the technology to produce a live […]

Customer Experience, Point of Purchase, Suppliers

Costco is testing curbside pickup

January 20, 2021

Via: Retail Dive

Retailers across grocery and other industries have scaled up click-and-collect in recent years, and many turbo-charged their efforts in 2020 as shoppers gravitated to the service, which allowed them to skip in-store shopping during the pandemic and save money compared […]

Customer Experience, Point of Purchase, Retail Types, Stores

Macy’s Opens Second Market By Macy’s In Texas

January 18, 2021

Via: Forbes

Macy’s opened a second small format store in Texas last Friday. It is part of a new retail strategy that presents an edited assortment since stores are very small and require careful curation. Stores in this smaller format are usually […]

Customer Engagement, Customer Experience, E-commerce, Retail Types

Nike’s apps played crucial role in driving engagement, 2020 digital sales growth

January 15, 2021

Via: Retail Dive

Nike’s mobile apps have helped to fuel sales growth during the pandemic as part of the sportswear giant’s effort to boost direct-to-consumer sales. Those apps urge people to participate in a range of activities with a gamification strategy designed to […]

Customer Engagement, Customer Experience

How Luxury Brands Plan To Reconnect With Local Consumers In Post-Covid 2021

January 13, 2021

Via: Forbes

Many luxury brands will have been relieved to leave Covid-ravaged 2020 behind. After all, the personal luxury goods sector shrunk for the first time since 2009 with sales back to their 2014 levels. But this depressing statistic masks a happier […]

Customer Experience, E-commerce, Point of Purchase, Retail Types

Online retail won’t go back to slower pre-pandemic growth says Mastercard CEO

January 13, 2021

Via: Charged

Online shopping is due to continue accelerating at greater speeds after the pandemic is over, according to Mastercard’s chief executive Michael Miebach. Speaking to a virtual panel at CES yesterday, Miebach said that months of lockdowns had forced customers to […]

Customer Experience, Point of Purchase, Retail Types, Stores

IKEA Open First U.S. Smaller Format Store

January 11, 2021

Via: Retail Info Systems News

IKEA Retail U.S. has opened its first store in the U.S. to boast the retailer’s new, smaller format. The new IKEA Queens, NY, store in the Rego Center shopping mall offers a full range of products across just 115,000-square-feet of […]

Customer Experience, Loyalty Programs

3 ways to build customer trust in the new year

December 24, 2020

Via: Customer Experience News & Trends

One more casualty of 2020: Customer trust. Customers don’t trust companies the way they used to. Here’s why it’s important to win back their trust – plus how to do it. The “trust” factor dropped 10 points in the Forrester […]

Customer Experience, Loyalty Programs

How is Nike excelling at driving loyalty with digital?

December 21, 2020

Via: RetailWire

Nike on Friday reported its third straight quarter of online growth of approximately 80 percent. But the bigger long-term benefit is expected to come from enhanced digital engagement that has added more than 70 million new members globally since the […]

Customer Engagement, Customer Experience, Suppliers

Target Extends Pickup and Same-Day Delivery Deadlines to Christmas Eve

December 21, 2020

Via: Retail TouchPoints

Procrastinators rejoice: Target has extended its same-day delivery and order pickup deadline to 5 pm on Dec. 24. The retailer also has added nearly 8,000 new Drive Up pickup spaces at its stores and assigned more associates to same-day services, […]