Category: Customer Experience

Customer Engagement, Customer Experience

Retail Therapy: The gifts all dads will want to unwrap this Father’s Day

June 14, 2019

Via: Retail Dive

It’s been another weird week in retail. Dollar Shave Club praised the “dad bod” in its latest ad spot, Miller Lite gamified drinking beer and the sneakers dads everywhere sport to neighborhood BBQs just got an upgrade. This, and more, […]

Customer Engagement, Customer Experience, In-Store Media, Tech

Shopper Tracking: Reinventing and Reimagining the Store Experience

May 31, 2019

Via: Retail Info Systems News

Savvy retailers are leaving no stone unturned in their quest to better understand their customers so they can reinvent their approach to retail in an omnichannel world. One rich trove of new data is coming from a previously data-dark place: […]

Customer Experience, Loyalty Programs

Mobile coupons drive customer loyalty

May 24, 2019

Via: Retail Dive

As retailers compete for customers both online and in-stores, BRP’s report highlights the importance of building a mobile presence in tandem with a physical one, rather as separate endeavors. “A retailer’s mobile capabilities can be a major driver for where […]

Customer Engagement, Customer Experience

Mobile coupons influence over two-thirds of shoppers

May 22, 2019

Via: Retail Dive

BRP’s findings indicate that smartphones continue to evolve as a shopping platform and personalization engine, in addition to their role for voice calls, text, gaming, media consumption and social media usage. Consumers are growing to expect a frictionless “bricks and […]

Customer Engagement, Customer Experience

How to deal with 4 types of difficult customers

May 20, 2019

Via: Customer Experience News & Trends

Difficult customers – you struggle to love them, and you definitely can’t leave them. Here’s what you can do. Hard-to-handle customers come in all forms, but some are more common than others – and those are the types you need […]

Customer Experience, Loyalty Programs

H&M expands loyalty program to US

May 17, 2019

Via: Retail Dive

H&M’s loyalty program was launched in 2017 and, before this U.S. debut, had garnered more than 35 million members, Kate Ormrod, lead retail analyst at GlobalData Retail, said in an email to Retail Dive earlier this year. In the relatively […]

Customer Engagement, Customer Experience

Influencer Marketing for Retail: How to Find Influencers that Fit Your Brand

May 16, 2019

Via: Lightspeed POS

Businesses make an average of $6.50 for every 1$ they spend on influencer marketing. Whether you’re a small business operating on a shoestring budget, or a store brand with multiple locations, returns like that present a huge opportunity. 70% of […]

Customer Experience, FMCG products, Point of Purchase, Retail Types

Walmart’s Grocery Pickup Shoppers Aren’t Just Users, They’re Advocates

May 13, 2019

Via: Retail Info Systems News

Walmart’s grocery pickup service is experiencing rapid growth with no signs of slowing down. Walmart plans to have 3,100 locations offering grocery pickup by the end of 2019. To explore the usage of this retail technology, Numerator, a market intelligence […]

Customer Engagement, Customer Experience, Suppliers

Suddenly, free 1-day shipping is the new normal

April 29, 2019

Via: Retail Dive

At first, Target and Walmart seemed blindsided by Amazon’s announcement last Thursday that its free two-day Prime shipping offer is already on its way to becoming free delivery in just one day for many items. Those retailers’ shares took a […]

Customer Experience, Point of Purchase

Walgreens and Rite Aid Raise Tobacco Age to 21

April 24, 2019

Via: Retail Info Systems News

Walgreens and Rite Aid are implementing a new, chain-wide policy that will require customers to be at least 21 years old in order to purchase tobacco products in its stores. “We’ve seen positive results from other recent efforts to strengthen […]