Fashion retailer New Look has partnered with digital payments firm Primer, to enhance its ecommerce operations.
Founded by alums of Braintree and PayPal, the payments company provides a drag and drop framework for merchants to build online payment stacks.
The partnership with New Look will provide the retailer with “an expansive, no-code payment infrastructure that will invigorate its online shopping experience and ensure it keeps pace with the sector’s demand.”
With Primer, New Look will be able to onboard, maintain and automate dozens of new solutions, ranging from payment service providers and fraud tools to express checkout modules, wallets, BNPL offerings with just a few clicks in a dashboard.
