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Gucci to launch virtual sneaker creation app Sneaker Garage

September 17, 2020

Via: Charged

Gucci is set to launch an experimental virtual sneaker creation app allowing customers to virtually try on their creations or dress their digital avatars.

Gucci Sneaker House will launch later this month and feature the launch of an entirely virtual sneaker designed by Alessandro Michele.

The app, which will launch in Gucci’s Arcade section, will give users access to tools where they can create their own trainers from parts of existing models.

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