Customer Experience, Loyalty Programs
March 24, 2020
Via: Retail TouchPointsWithout a doubt these are trying times. For most, if not all of us, the developments over the past few weeks around the global coronavirus pandemic are something that we have never seen in our lifetimes, and hopefully will never […]
Customer Experience, Loyalty Programs
February 20, 2020
Via: RetailWireKroger said its self-service advertising platform now leverages three sources — its own customer loyalty program, data science from its media advertising business and Microsoft PromoteIQ — to allow brands for the first time to view in-store and online sales […]
Customer Experience, Loyalty Programs
February 11, 2020
Via: Retail DiveOn the face of it, the latest news from Macy’s is not much different from the loyalty program announcement from two years ago. It appears that the retailer has incorporated its mobile app into the Star Rewards partnership and expanded […]
Customer Experience, Loyalty Programs
January 30, 2020
Via: Independent RetailerThe customer is always right, but not always loyal. Retail establishments across every industry are aware of this. However, it can be tough to create scalable, measurable solutions to keep customers engaged and emotionally connected to your brand — whether […]
Customer Experience, Loyalty Programs
November 5, 2019
Via: Independent RetailerTarget recently announced plans to rolled out a new nationwide loyalty program, Target Circle, on October 6 for all consumers shopping at the retail giant. The program’s benefits include earning one percent on every Target purchase to redeem later, being […]
Customer Experience, Loyalty Programs
October 14, 2019
Via: Lightspeed POSHow many customer loyalty programs are you signed up to? How many are you aware of? The loyalty program has become an embedded part of the retail industry. Most shoppers are aware of at least one or two customer loyalty […]
Customer Experience, Loyalty Programs
July 1, 2019
Via: Retail DiveJust as retailers can choose a variety of methods to build loyalty through formal programs, they can also approach different facets of loyalty. Fundamental loyalty focuses on product quality, brand reliability and purchasing convenience while transactional loyalty is built based […]
Customer Experience, Loyalty Programs
May 24, 2019
Via: Retail DiveAs retailers compete for customers both online and in-stores, BRP’s report highlights the importance of building a mobile presence in tandem with a physical one, rather as separate endeavors. “A retailer’s mobile capabilities can be a major driver for where […]
Customer Experience, Loyalty Programs
May 17, 2019
Via: Retail DiveH&M’s loyalty program was launched in 2017 and, before this U.S. debut, had garnered more than 35 million members, Kate Ormrod, lead retail analyst at GlobalData Retail, said in an email to Retail Dive earlier this year. In the relatively […]
Customer Experience, Loyalty Programs
April 16, 2019
Via: Independent RetailerEven though it’s been proven that more customers prefer to shop in store than online, it can still be a dizzying process trying to market to them and keep them loyal. You might even stop trying to bring old customers […]
Customer Experience, Loyalty Programs
April 3, 2019
Via: Retail DiveA digital strategy is likely needed at Reebok as the brand tries to compete with Nike, which is banking heavily on a digital future. In the company’s second-quarter earnings results, Nike’s CFO Andrew Campion said the retailer saw the potential […]
Customer Experience, Loyalty Programs
March 22, 2019
Via: Retail Info Systems NewsFamous Footwear has launched a new loyalty program aimed at creating a more personal and relevant experience for customers, as well as encouraging digital commerce. Dubbed Famously YOU Rewards, the program was built on insights from extensive customer research to […]
Customer Experience, Loyalty Programs
March 15, 2019
Via: Retail DiveSephora’s loyalty efforts took a different turn this week, as the retailer announced store-branded credit card options as another avenue for customers to earn rewards. The specialty beauty player had already made changes to its loyalty program this year, adding […]
Customer Experience, Loyalty Programs, Point of Purchase
March 12, 2019
Via: Lightspeed POSHow to bring shoppers back online and in-store Creating an online business has never been easier, but it’s also never been as competitive. Merchants have to defend against 13% more competition each year and Amazon continues to take a larger […]
Customer Experience, Loyalty Programs
February 26, 2019
Via: Retail DiveIn a retail landscape where customers are overwhelmed by choices — where to shop, how to shop, which brands to shop — loyalty is more important than ever. It’s not just about the sheer number of competitors, though. The convenience […]
Customer Experience, Loyalty Programs
February 15, 2019
Via: Retail DiveAmazon on Thursday announced a new self-service loyalty offering called Amazon Moments, which doles out both physical and digital rewards for marketers that are fulfilled, shipped and delivered by the online retailing giant. The cross-platform feature, rolling out to more […]
Customer Experience, Loyalty Programs
February 11, 2019
Via: Customer Experience News & TrendsCustomers probably flock to your loyalty program, then scatter when it comes time to use it. Here’s why customers don’t participate enough – and how to make yours more effective. Less than half of customers who sign up for loyalty […]
Customer Experience, Loyalty Programs
February 5, 2019
Via: Retail DiveTarget first launched this loyalty tier — part of a trend by retailers with store-branded cards to keep customers without those cards closer — almost a year ago. Some things have changed, starting with the name (which was “Target Red” […]
Customer Experience, Loyalty Programs
January 21, 2019
Via: Retail Info Systems NewsApparel company bebe has unveiled its new online store and enhanced loyalty program. The revamped direct-to-consumer bebe.com and its underlying technology enable a frictionless and personalized shopping experience. The rollout of bebe’s new online shopping experience is the latest move […]
Customer Experience, Loyalty Programs
December 11, 2018
Via: Retail DiveDSW executives are pleased with early results from its revamped loyalty program, and they told analysts on Tuesday that the information the company gleans from it will inform not only its assortments, but also personalization of its marketing and merchandising. […]