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How loyalty programs unite in-store and online retail

How to bring shoppers back online and in-store

Creating an online business has never been easier, but it’s also never been as competitive. Merchants have to defend against 13% more competition each year and Amazon continues to take a larger cut of the marketplace. Simultaneously, acquisition costs are on the rise and customers are becoming increasingly blind to classic marketing tactics. With so many challenges appearing on the eCommerce landscape, it’s no wonder many retailers feel like the odds are stacked against them.purchase

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