While Alibaba’s 96% catch rate seems impressive, there is more to the story. Despite its current efforts, it remains part of a broader problem of Chinese counterfeits making their way onto online platforms.
China leads all other foreign countries in the number of trademark applications filed with the agency at 11%, Canada comes in second with just 2%, according to the USPTO. Furthermore, the sheer volume of Chinese applications has increased dramatically from 5,161 applications in fiscal year 2014 to 54,064 in fiscal year 2018, according to USPTO data.
