After performing its latest research, MarketWatch stated that the “Global Toy market size was valued at USD 65530.35 million in 2022 and is expected to expand at a CAGR of 7.5% during the forecast period, reaching USD 101159.97 million by 2028.”
This data primarily includes all of the major toy companies, brands, and manufacturers while accounting for current modern toys. With that high of a positive forecast, how then could a toy-focused company like Toys R Us have failed?
