Snap Inc has announced its appointment of Amber Sayer in the newly created position of senior head of retail and commerce.
Reporting to UK general manager Ed Couchman, Sayer will join the Enterprise Leadership team and lead the retail and ecommerce division in the UK.
Sayer previously spent over six years at Asos, overseeing the Asos Media Group which was responsible for driving marketing campaigns for supplier brands, with previous roles at the Jamie Oliver Group, UKTV and Auto Trader.
In her new role, Sayer will manage the account teams driving business for over 40 leading retail and ecommerce brands, supporting their digital transformation journey.