Online retail sales could grow between 35 per cent and 45 per cent this Black Friday.
New research from IMRG finds that with non-essential stores closed from now until December, this year’s Black Friday will likely signal a seismic shift in the retail landscape.
Growth for online shopping so far this year is up 34.9 per compared to last year, when it grew by just 6.7 per cent.
Looking ahead to Black Friday, IMRG said online retail sales could grow by between 35 per cent and 45 per cent during from November 23 to November 30.
