The 2020 holiday season saw record breaking numbers for online shopping, which comes as no surprise to us amidst the pandemic that pushed many different aspects of life online. In a survey by Coveo Qubit of 1,500 participants from the US and the UK, 54.5% said they will shop online just as much this holiday season, and 28% said they will shop online more.
What does this mean for ecommerce businesses? Well, for one thing, it certainly means the influx of online shopping sparked by the pandemic isn’t going anywhere. In fact, over 85% of surveyed consumers plan to continue shopping online despite physical stores reopening.
