Vendors that to varying degrees depend on Amazon for their wholesale revenue were once again shaken last week by indications that the e-commerce giant might be culling its supplier base within its first-party — aka retail — operations.
Rumors and questions swirled after a Bloomberg report of a “purge” of smaller wholesalers. According to the report, vendors with annual sales of less than $10 million are being shunted to the Amazon Marketplace, “although that will vary by category,” Bloomberg reported, citing its discussions with “three people familiar with the plan.”
