This coming holiday season is expected to see the earliest promotions ever, although many of the reasons are tied to the pandemic rather than getting a jump on the competition.
Target plans to start holiday promotions in October to support social distancing. Target said in a statement, “Historically, deal hunting and holiday shopping can mean crowded events, and this isn’t a year for crowds.”
The retailer, along with Walmart, Best Buy, Dick’s Sporting Goods, Kohl’s and several others, has announced plans to close on Thanksgiving, signaling that Black Friday events may be toned down to avoid over-crowded stores.
