One of the more jaw-dropping retail statistics of the past few months is the more than 400% increase in Walmart shopping app downloads. Target and other big box stores experienced triple-digit jumps as well.
Meanwhile, Amazon has had several pains to contend with. The pandemic has meant longer-than-usual delivery times, and they’ve moved back Amazon Prime Day to October. But with its June summer sale, it’s clear that Amazon has no plans to sit on the sidelines. Retailers need to keep an eye on the mega-retailer and set their sites to making the most of Prime Day.
