Unless you’ve been doing business under a rock lately, then you know that Mother’s Day is only a few weeks away. And while it isn’t as huge as the Christmas holidays or the back-to-school season, Mother’s Day is still considered a significant shopping event that retailers should pay attention to.
Whether you’re cooking up your Mother’s Day campaigns for the first time, or you are looking for new ideas to spice up your existing ones, the tips and examples below will get you started.