Worldwide pandemics and, more recently, military conflicts in Eastern Europe are continuing to cause significant disruption to global commerce, supply chains and consumers. However, in an unexpected turn of fortune, these very same events present an opportunity to rethink many of the approaches that have facilitated rampant consumerism and exacerbated the climate crisis.
In due course, this ‘rethink’ could well be the spur that brands and governments need to kickstart a sustainable green revolution in manufacturing, supply chain and retailing.
