As we move further into 2023, ChatGPT and artificial intelligence (AI) are becoming increasingly ubiquitous, raising questions about their impact on our lives. E-commerce professionals in retail, particularly those in SEO and content marketing, are on the frontlines of adapting to this new reality.
In this article, we will explore the rise of ChatGPT and its potential impact on retail and e-commerce SEO. We will also discuss the need for a business-centric approach to SEO, the limitations of ChatGPT, and what the future holds for the industry.