Early bird shoppers have mostly spent money on electronics, home improvement and jewelry, though all retail categories are growing, including apparel, according to Mastercard’s report. Home-related purchases are “way up,” according to Mastercard’s report: Not only did home improvement grow 11.6%, but home furniture and furnishings sales were also up 3.5%.
The holiday shopping season has been a healthy one globally too, with similar trends playing out across the Atlantic, according to Mastercard’s report. U.K. retail sales rose 3.1% in November, with 12.2% growth in online sales there. Categories like furniture and electronics were among the big winners abroad.
