At this time last year, declaration of the COVID-19 pandemic sent shockwaves through the grocery industry, which ran flat out to keep up with the unexpected surge in demand. While some industry watchers predicted that the boon to online grocery would subside later in 2020, that never happened. Online grocery shopping sales grew 54% for the year and are predicted to top $100 billion in 2021. Shoppers across demographics now routinely order their groceries online just as they already did their books, electronics, and apparel.