The average sale price for a stolen credit card paired with personal information on the cardholder is $15.
“Criminals have a clear incentive to target internet retailers,” says Brett McDowell, executive director of the FIDO [Fast Identity Online] Alliance, an interindustry group aimed at developing specifications for better internet security.
That’s because merchants often keep valuable data on their networks—networks that criminals can, and do, break into to steal information and resell it. There were 3,141 confirmed data breaches last year, according to the Verizon 2016 Data Breach Investigations Report. Of those, 370, or about 12%, were of retailers’ systems, and 182 of these retailers confirmed data was stolen.
