Discounters have by and large missed the memo on brick-and-mortar retrenchment. Through years of bankruptcies, store closures, mall struggles and talk of a “retail apocalypse” sparked by e-commerce, off-pricers, dollar stores and others have steadily expanded their presence in the U.S.
Similar to off-price retailers like TJX Cos., Ross Stores and Burlington, Big Lots relies on the “treasure hunt” approach to retail to drive consumers to its stores and keep them coming back, looking for deals and surprise finds.
