Dollar Tree is preparing to roll out new store layouts and private label brands across its Family Dollar discount chain, according to Supermarket News.
Dollar Tree CEO Bob Sasser told Supermarket News a brand called Home Line will replace Family Dollar-branded household products. Private label candies will now be under the name Katoomba Candy Co.
The retailer plans to renovate 250 Family Dollar stores this year and expand frozen and refrigerated sections at an additional 300 stores.
