Technology doesn’t wait for retailers to catch up. Consumers embrace new technology and aren’t impressed by retailers who don’t. This year, smart retailers are creating ‘smarter’ stores with the Internet of Things (IoT) reinventing the way they think about retail.
With IoT, a huge number of devices can be connected – with everything from Point of Sale systems to dressing rooms doors, able to connect. Microsoft have already tried to add a human touch to this phrase – describing it as ‘the internet of your things’ – and it’s this personalized approach which sums up how IoT should be for consumers.