Furniture and mattress retailer Ashley will update its stores across the U.S. to mark its official rebranding from its original name, Ashley HomeStore.
The rebrand was initiated last year with the debut of a new logo and the name change, but the store redesigns are what will truly bring the brand’s new identity to life for customers. Ashley stores in the Atlanta, Los Angeles, Orlando, Salt Lake City and Tampa areas will be the first to undergo redesigns, with those efforts then expanding throughout the U.S. over the next year.