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Tag: retail trends


Customer Engagement, Customer Experience

Segmented messages are key to holiday email marketing success

February 1, 2016

Via: Internet Retailer

Email marketing experts say they noticed a trend during the 2015 holiday shopping season: Retailers are getting better at addressing the interests of individual shoppers. “We saw more emails being sent to tighter segments, which is always a smart thing […]


Editorial, News & Trends

2016 retail tech trends – a stimulating challenge

January 27, 2016

Via: Olivia Foster

As the year 2016 stretches out ahead of retailers everywhere, it is customary to estimate what important changes it will bring. The upsurge of technology in general, laying down the premises for the Internet of Things is bound to infiltrate […]