Best Buy on Thursday announced it will carve out space in 90 stores nationwide to dedicate to hands-on demonstrations of Dyson productions, according to a company blog post.
The retailer is calling the spaces “Dyson Demo Experiences” because they’re set up to allow customers to try out Dyson products as if they were in their own home, the company said.
The stores will also have specially trained experts to answer questions and assist with how products work or which products are best for customers’ needs. The Dyson experience spaces will range in size, from 40 square feet to about 400 square feet, and Best Buy is also launching an “enhanced Dyson experience” on BestBuy.com.
