Every business is a word of mouth business. This is even more true in the internet age of social media posts and Yelp reviews. Nearly three out of four people value the opinions of friends more than any other advertising when they make a purchase. One of the best ways to use this form of marketing to your advantage is to create referral programs that drive customers to your virtual door.
Offer Them Cash
This referral program is not for everyone but a cash incentive for the recommendation of a person that actually uses the product is a tried and true winner.
