Amazon Prime’s U.S. membership has reached 80 million, with members spending an average $1,300 per year, compared to about $700 per year spent by non-member customers, according to a report from Consumer Intelligence Research Partners (CIRP) released Tuesday.
Amazon’s Prime membership doubled in the past two years, according to CIRP co-founder Josh Lowitz. The measurement is up from the estimated 58 million U.S. members CIRP counted at the end of the March 2017 quarter, a 38% increase this year alone, and means that some 60% of Amazon’s customers are Prime members.
