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How customization helped Badichi Belts take it up a notch

December 19, 2016

How customization helped Badichi Belts take it up a notch

Search for belts in any department store in the world and you’ll find them tucked away in a dark corner. Usually, it takes some searching to find that corner, and when you do find it, you’re left disappointed. The belts are often haphazardly displayed, even tangled up, and offer limited choice –– normally between brown or one black. You’re left wondering, “do I really need that belt?”

At Badichi Belts in Manhattan, this sad reality for the belt –– a neglected but necessary accessory –– is no more. Here, belts –– specifically straps and buckles –– are the stars of the show.

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