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Tag: paradox of choice

Less selection will define retail in 2018

February 5, 2018

Via: Retail Dive

U.S. shoppers are trying to cut through a lot of marketing clutter to find high quality products, often from smaller direct-to-consumer players, according to Hubba. The price-and-convenience play, which attracts the “savers” buying commodity goods with little differentiation, is being […]