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Fitness Bands Still the Top Wearable in the US

May 27, 2016

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The wearable device category continues to advance in the US. This year, eMarketer estimates, usage will grow by roughly 60%, to reach nearly 64 million people.

But which type of wearable device is most commonly owned? PricewaterCoopers (PwC) surveyed 1,000 wearable owners in March 2016 in the US to determine just that.

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