It is no secret that the holidays are the busiest and most important time of the year for many retailers. This is a crucial period not only for meeting 2017 revenue goals but also for setting your brand up for a successful year in 2018. More than just an industry trend or buzzword, pop-up stores are an effective tool for retailers to create excitement, increase sales, strengthen your brand, and test new product and locations. Capitalize on the excitement and demand of the holiday season by building a limited-time retail destination.
