When it comes to shopping for groceries, millennials are apparently no fan of supermarkets.
Nearly two-thirds of millennials shop online weekly for groceries, and this demographic has the potential to transform the retail grocery business, according to new research released by Clavis Insight.
Health and wellness products are what millennials purchase most, with 69% shopping in this category at least once a month. Millennials also frequent the pet category, with 25% of those surveyed making a weekly purchase in this category, according to the research.
