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Another online retailer tries on brick-and-mortar

June 28, 2017

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An online thrift store that counts some 20 million users has opened its first-ever physical storefront.

ThredUp has opened an outpost at Tanger Outlets, in San Marcos, Texas. The company plans to add four additional locations by year end. It is targeting traditional malls, outlet centers, and main street shopping districts nationwide.

“With 85% of apparel still bought offline, stores help us reach those who need to ‘see it to believe it,’” said James Reinhart, CEO and co-founder, ThredUp. “We’ve found that once customers experience ThredUp’s expectation-shattering quality standards, value and brands, they just keep coming back.”

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