Tag: discounts

November 27, 2023

As Cyber Monday sales continue to roll in, Cyber Week appears to have allayed retailers anxieties by delivering another year of record consumer spending, according to Adobe Analytics. Online spending on Black Friday came in above projections, at $9.8 billion […]

July 13, 2023

In the fast-paced world of retail, discounts have become a powerful tool for enticing consumers and driving sales. However, behind the scenes, there is a fascinating interplay between psychology and consumer behavior that shapes the effectiveness of these discounts. When […]

December 27, 2021

According to a Pymnts study, 45 percent of holiday shoppers would be willing to keep items they were planning to return in exchange for just a 10 percent discount. That figure climbs to 51 percent for a 20 percent discount […]

June 8, 2021

Walmart’s membership service drew comparisons to Amazon’s Prime before Walmart+ was made public. But for Walmart, any contrasts it can draw are likely more important than similarities, such as free shipping. With Amazon offering drug discounts of its own through […]

August 12, 2020

There are many ingredients that go into a successful selling strategy. But it ultimately all comes down to knowing who your ideal customers are and what they truly care about. As you correctly understand your buyers’ current needs, you will […]

February 11, 2020

On the face of it, the latest news from Macy’s is not much different from the loyalty program announcement from two years ago. It appears that the retailer has incorporated its mobile app into the Star Rewards partnership and expanded […]

January 3, 2020

Analysts have been expecting plenty of discounts during the fourth quarter. Moody’s analysts warned in December that the six fewer selling days between Thanksgiving and Christmas could “exacerbate the promotional environment” for the period. They noted, as an example, that […]

May 22, 2019

BRP’s findings indicate that smartphones continue to evolve as a shopping platform and personalization engine, in addition to their role for voice calls, text, gaming, media consumption and social media usage. Consumers are growing to expect a frictionless “bricks and […]

July 18, 2018

Being caught in a never-ending loop of puppy pictures wasn’t exactly what shoppers expected out of the first hour of Prime Day 2018. The fourth annual self-proclaimed shopping holiday got off to a rough start when a glitch from its […]

November 7, 2017

Target is out of the gate with some hefty deals well before Black Friday or, more accurately, Thanksgiving (and beyond). The retailer is advertising thousands of deals, including lowest prices of the year on video games, TVs and other electronics. […]

August 25, 2017

If you’ve been wondering what the marriage of Whole Foods and Amazon will look like, we now have one clue that’s more tantalizing than a bundle of young asparagus. In the companies’ official wedding announcement today, their leaders announced how […]

August 4, 2016

For retailers and e-tailers, the back-to-school selling season is as important as any annual holiday or event. In fact, it’s the second largest driver of retail sales in the US after the winter holiday season, making it a golden opportunity for retailers […]

July 29, 2016

Think wealthy folks are averse to using coupons? Think again. A new study by intelligent media delivery firm Valassis found that coupon use among the affluent is strong despite their six-digit annual incomes. Consumers collectively saved $3.4 billion by redeeming […]

June 8, 2016

Price continues to trump all other factors in determining where consumers buy online: 87% of consumers in a recent survey cited price as “very” or “extremely” influential. The findings come from the 2016 BigCommerce State of Omnichannel Retail Study, which […]