January 30, 2024
Via: Retail TouchPointsGenerative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. As retailers ride the AI wave, it’s important to simultaneously address both the opportunities and responsibilities it brings. Gen AI, with its vast […]
January 19, 2024
Via: Retail TouchPointsThe rumor that every NRF speaker was contractually obligated to mention artificial intelligence (AI) at least once per presentation is definitely untrue, but you’d be forgiven for thinking that was the case because AI worked its way into almost every […]
Customer Engagement, Customer Experience
January 16, 2024
Via: Retail TouchPointsPersonalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is that true across the board? Not necessarily. In some cases, personalization that’s too precise can underwhelm customers at best, and drive them […]
January 10, 2024
Via: Retail TouchPointsThere’s been a lot of talk recently about retailers reporting lower-than-expected earnings due to inventory shrinkage. What does this mean exactly? According to the Corporate Finance Institute, “Inventory shrinkage occurs when the number of products in stock are fewer than […]
Customer Engagement, Customer Experience
January 9, 2024
Via: Retail TouchPointsCMOs are working with limited spending power, prompting a critical examination of resource allocation and a quest for cost-effective yet high-impact solutions. Gartner reveals that 71% of CMOs believe they lack sufficient budgets to fully execute on advertising strategies, and […]
January 5, 2024
Via: Retail TouchPointsSupply chains have always been critically important. When retailers invest correctly, logistics presents the opportunity for not only hard cost savings but long-term value creation as organizations find innovative ways to deliver products into the hands of consumers. Logistics operations […]
Customer Engagement, Customer Experience
January 2, 2024
Via: Retail TouchPointsWith the decline in high street spending and increased online competition from ecommerce stores, companies in the retail space need to be effectively innovating to keep up. One way for brick-and-mortar stores to stay ahead of the competition is to […]
December 27, 2023
Via: Retail TouchPointsConsumer packaged goods (CPG) companies are obsessed with two things: maximizing revenue and minimizing operational expenses. The same could be true of all for-profit organizations, but the CPG industry is unique in its unrelenting pace of new product launches designed […]
December 21, 2023
Via: Retail TouchPointsIt’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. After all, “conversion rate optimization” is one of the […]
Customer Engagement, Customer Experience
November 22, 2023
Via: Retail TouchPointsIn today’s rapidly evolving retail landscape, generative AI is the latest technology transforming the way retailers reach and engage shoppers. Getty Images’ VisualGPS consumer survey finds that 79% of Americans are excited about the potential of using AI to increase […]
Customer Experience, Point of Purchase
November 15, 2023
Via: Retail TouchPointsThe incoming adoption of augmented reality (AR) glasses has the potential to transform life as we know it — and that includes physical retail. Augmented reality is set to make the brick-and-mortar experience more personalized, immersive and efficient for retailers […]
E-payment & Data Security, Tech
November 10, 2023
Via: Retail TouchPointsAs consumer spending dips, retailers and ecommerce businesses are facing a perfect storm that is impacting their digital advertising ROI. They are being challenged with growing ad fraud in digital campaigns and a slowing economy. The result is a growing […]
November 3, 2023
Via: Retail TouchPointsRetailers can no longer ignore consumers’ demand for improved sustainability initiatives. From consumer lawsuits to national news headlines calling out failed efforts and empty promises, retail leaders are feeling the pressure to reduce the $2 billion in waste they generate […]
E-payment & Data Security, Tech
November 1, 2023
Via: Retail TouchPointsAs online commerce continues to surge, chargeback fraud victimizes more and more retailers. Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. […]
October 31, 2023
Via: Retail TouchPointsPrice Chopper/Market 32 has expanded its partnership with fresh grocery platform Invafresh, which already helps the 131-store supermarket chain prevent 20 tons of food from being wasted each week. By integrating in-store production data with the solution provider’s Fresh Retail […]
Customer Engagement, Customer Experience
October 17, 2023
Via: Retail TouchPointsPhone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Entire service teams are dedicated to keeping down the high costs of phone support by practicing what the industry […]
September 21, 2023
Via: Retail TouchPointsIn today’s digital age almost all of us have experienced the thrill of clicking “add to cart” and the subsequent anticipation of our purchases arriving. Yet many of us may not reflect on the multitude of interactions and emotions that […]
Customer Engagement, Customer Experience
September 20, 2023
Via: Retail TouchPointsWe’ve all heard the stats about the thousands of marketing messages the average consumer is exposed to weekly, and yet advertisers continue to forget just how noisy the media landscape is when planning their CTV campaigns. Perhaps optimism gets the […]
Customer Engagement, Customer Experience
September 18, 2023
Via: Retail TouchPointsLast holiday season would have marked a certain “post-pandemic” normalcy, but extreme excess inventory and inflation significantly impeded any anticipated recalibration. This holiday season, though prices are still high and purse strings remain tightened, there’s slightly more stability inherent in […]
September 12, 2023
Via: Retail TouchPointsEbay has introduced Ebay consignment for luxury products, providing owners with direct access to expert sellers who will list and sell items on their behalf. The service is launching with designer handbags and will add other categories, including jewelry and […]