Although artificial intelligence (AI) sounds a little out of this world, this futuristic technology is already helping customers and retailers in the here and now, with expansion predicted for the years ahead. According to Transparency Market Research, the AI industry was valued at $126 billion in 2015, and is predicted to grow to $3 trillion by 2024.
Using machine-learning, AI continuously gathers new data on the retail industry, businesses, and consumers, and creates automated decisions based on that information. In traditional data-harvesting, humans ultimately analyze data results and make conclusions. AI, on-the-other-hand, can form its own educated choices.
