Tag: Generation X

FMCG products, Retail Types

Walmart, traditional stores driving personal care market

April 4, 2017

Via: FierceRetail

Walmart topped all other retailers in the sale of personal care items, owning 19.4% of the $40 billion market. According to the TABS Analytics Personal Care Study, traditional food stores such as Kroger and Publix owned the second-biggest share of the personal […]

Customer Engagement, Customer Experience

Marketing Directly To Reach Generation X

March 31, 2016

Via: Independent Retailer

In the rush to cater to the rising group of Millennials – often called the masters of our Digital Age – many companies have overlooked the value of marketing to Generation X. These are generally referred to as those who […]