June 11, 2024
Via: Retail TouchPointsAlibaba.com, the global B2B ecommerce platform of Alibaba International Digital Commerce Group, has launched Alibaba Guaranteed, a program designed to help simplify global sourcing for small- and medium-sized businesses (SMBs). Alibaba Guaranteed will offer products at fixed prices, with shipping […]
May 21, 2024
Via: Retail TouchPointsThe retail landscape is transforming, driven by rapid technological advancements and changing consumer behaviors. In this dynamic environment, making informed, data-driven decisions has become a cornerstone of competitive advantage and operational success. Against this backdrop, network analytics emerges as a […]
February 2, 2024
Via: SCMR EditorialSupply chain disruptions, geopolitical pressures, and continually changing consumer demands are just a few of the challenges procurement professionals have faced in recent years. “Chief procurement officers (CPOs) who have successfully navigated uncertainty in recent years have become indispensable partners […]
February 1, 2024
Via: Retail DiveWhile some pandemic problems in retail have waned, with inventories leveling off and consumers returning to buying both in-stores and online, 2024 is not without its challenges. Consumers are feeling the impact of inflation, while retail C-suites continue to see […]
January 30, 2024
Via: Retail TouchPointsTikTok is testing a new feature that could make all video posts on the social media platform shoppable. The feature, which was first reported by Bloomberg and confirmed by a TikTok spokesperson, uses technology that automatically identifies objects in video […]
Customer Engagement, Customer Experience
January 24, 2024
Via: Retail TouchPointsAs 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies […]
Customer Engagement, Customer Experience
January 16, 2024
Via: Retail TouchPointsPersonalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is that true across the board? Not necessarily. In some cases, personalization that’s too precise can underwhelm customers at best, and drive them […]
Customer Engagement, Customer Experience
January 12, 2024
Via: Retail TouchPointsAs 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. Here […]
January 3, 2024
Via: Retail TouchPointsLong viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of […]
December 13, 2023
Via: Retail TouchPointsDTC brands Gilt Groupe, Stitch Fix and Casper have teamed up to create a new feed-based, discovery-driven shopping app called Yaysay that is designed to elevate and gamify off-price shopping online. The mobile app uses AI technology to deliver shoppers […]
Customer Engagement, Customer Experience
November 29, 2023
Via: Retail TouchPointsWalmart is tapping into one of Americans’ favorite holiday traditions — watching holiday rom-coms — for a new 23-part, serial ad campaign called Add to Heart that will be fully shoppable. Complete with romantic rendezvous in the Garden Center and […]
November 28, 2023
Via: Retail TouchPointsWhen you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss out on the full-funnel benefits of retail media networks (RMNs). As marketers, we’re already sold on the performance […]
Customer Engagement, Customer Experience
November 21, 2023
Via: Retail TouchPointsThe winter holiday season is a critical time for retail. November and December holiday sales average around 19% of total retail sales, per the NRF, and this share can be even higher for some department stores and specialty retailers. Emarketer […]
November 21, 2023
Via: Retail TouchPointsWalmart Business has spent the last year building out its solutions and services for SMB customers, including a dedicated membership offering and tailored app experience. Now Walmart is helping small businesses prepare for holiday office celebrations. Walmart Business has launched […]
November 15, 2023
Via: Retail TouchPointsFor many ecommerce brands, stress-testing their digital systems in preparation for the holidays is an essential ritual. Retailers need to ensure their systems can scale to upcoming seasonal traffic spikes like Cyber Week so they can capture the attention and […]
November 13, 2023
Via: Retail TouchPointsAugust’s overall retail sales in the U.S. showed continuing resilience, with actual growth of 0.6% after economists polled by Reuters had predicted just 0.2% growth. However, the overall data masks some key data points that may be of concern to […]
E-payment & Data Security, Tech
November 9, 2023
Via: Retail TouchPointsThe holiday season presents a lucrative opportunity for online retailers to finish the year on a high note; however, various factors pose threats to online businesses. According to the IBM Cost of a Data Breach report, the global average cost […]
November 6, 2023
Via: Retail TouchPointsMalls have been gathering places for moviegoers, mall walkers and of course shoppers for decades. As consumers turned to ecommerce during the pandemic (in droves), the “death of the mall” was widely reported. The pandemic did change shopper behavior, with […]
E-payment & Data Security, Tech
October 30, 2023
Via: Retail TouchPointsAs we navigate the complexities of global commerce, the need for efficient and transparent international transaction methods becomes increasingly apparent. One such payment option that has demonstrated its effectiveness in streamlining these transactions is Dynamic Currency Conversion (DCC). DCC is […]
Customer Engagement, Customer Experience
October 25, 2023
Via: Retail TouchPointsParasocial relationships are defined as the relationships that users develop with media personalities — and these interactions have a major impact. The influencer field has capitalized on this phenomenon for decades and often draws major celebrities like the Kardashians and […]