Forrester has suggested in past mobile commerce studies that the rate of growth in purchases made via mobile is due to taper off, so the slowing growth rate quoted in this report is consistent with past numbers. It is important to note that the mobile commerce arrow is still pointing way up, with those sales made directly through smartphones expected to hit $209 billion by 2022. The market is still big and growing, and somewhat slower growth isn’t likely to make any retailers put off their mobile commerce investments.
