Tag: rewards program

Customer Experience, Loyalty Programs

L.O.L. Surprise! Parent Company Goes DTC, Debuts Loyalty Program

April 9, 2024

Via: Retail TouchPoints

MGA Entertainment, the company behind L.O.L. Surprise!, Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched its own direct-to-consumer (DTC) site and rewards program to get closer to its customers. Although MGA products will still be available through […]