Tag: purchasing decisions

News & Trends

NRF: Gen Z influences over a third of household purchases

October 8, 2019

Via: Retail Dive

Parents and their Gen Z children shop together in a variety of ways. Sixty-nine percent of parents reported involving their children in purchase decisions by looking at products in store, while 67% said they look at products online, according to […]

Customer Engagement, Customer Experience, Point of Purchase

How Your Store’s Layout and Presentation Can Help Sales

July 12, 2019

Via: Independent Retailer

The front end of your store is responsible for most of your customer experience. A great layout and thoughtful presentation will result in increased sales across the board. Impressions Are Everything A store sells an experience as much as it […]