Tag: digital strategy

News & Trends

Alibaba appoints POD Studios as digital partner in European expansion

March 14, 2022

Via: Charged

Alibaba has appointed POD Studios, a digital marketing agency specialising in building integrated full-funnel strategies, as its new digital partner. By working with POD Studios, Alibaba is looking to expand its customer base across European markets by leveraging “cost-efficient and […]

Others, Retail Types, Stores, Tech

Target’s digital strategy evolves from ‘folding table setup’ to enviable organization

March 8, 2019

Via: Retail Dive

The earnings revealed the best traffic and sales since 2005 for the retailer, with digital initiatives at the heart of the growth. Large retailers like Target are having to answer to the demand of digital, home and store to stay […]

News & Trends

Adidas keeping more shoppers off Amazon than Nike

August 2, 2018

Via: Retail Dive

Nike and Adidas are locked in a war these days, leaving Under Armour relatively in the dust for now. Both employ a similar digital strategy, with direct traffic making up some 40% of total site traffic, SimilarWeb said. “A further […]

Retail Types, Stores

Fossil has a tough time in Q1 as sales decline 9%

May 12, 2016

Via: Internet Retailer

Fossil Group Inc. shares plummeted to the lowest price in more than six years after the company slashed its full-year earnings forecast Tuesday, saying the increasing popularity of smartwatches and a challenging retail environment will continue to weigh on sales. […]