Tag: consumer-generated content

February 24, 2023

There is a perception that convenience stores that are cheap enough or in the right location do not need to worry much about what customers have to say about them — if they have anything to say about them at […]

June 3, 2022

Customers visiting the websites of Albertsons and some of its banner grocers will soon get to see what other customers thought about the products they are browsing. Albertsons recently announced that it is implementing reviews and ratings online for 11 […]

January 31, 2022

Fashion Nova last week was ordered to pay $4.2 million to settle allegations that it concealed unfavorable reviews on its website. According to the complaint from the Federal Trade Commission (FTC), the fast-fashion site, known for its collaboration with artists […]

November 12, 2021

Customer reviews are the number one method considered to be most effective by consumers in reducing online returns, but some emerging product display elements have potential, according to Narvar’s fifth annual report, “The State of Returns: Finding What Fits.” Asked […]

July 2, 2021

A number of reports point to user-generated online reviews being besieged by fraudulent posts. Despite this, a YouGov survey again showed most consumers trust the reviews they read online. Among U.S. respondents to the survey taken in late April, 54 […]

April 29, 2016

Retailers who can get consumers to generate social and online content about them have a decided competitive edge. According to the new “CGC Index” from social marketing technology provider Bazaarvoice, consumer-generated content (CGC), or digital content that people create about […]