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How data and expertise will determine what’s next in retail

August 1, 2022

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Consumers’ views of in-store shopping have shifted profoundly over the past few years. While shoppers seeing these changes may consider them a byproduct of COVID-19, that perception is not entirely accurate. Although the health and safety concerns that came with COVID served as the impetus for rapid adoption of new models, their execution is the result of years of steady technological investments and improvements by retailers.

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